ISL and Marc Segarra’s Key Role in Establishing International Soccer Brands in the USA

Beneath the wave that ISL Agency has made in the sports industry is the entrepreneur Marc Segarra, who plays a crucial role in driving the company’s growth and exploring new opportunities. Segarra’s passion for soccer and understanding of the sport runs deep, shaped by a family legacy spanning generations. Hailing from Spain, Segarra was born into a family of soccer players, including his grandfather Joan Segarra, considered “the greatest captain in the history of FC Barcelona”, and his father and brother, who also played for the club, further cementing the family’s reputation.

United States, 2nd Mar 2023 – Over the past decade, soccer has captured the hearts of Americans. This surge in popularity has resulted in many soccer-related businesses vying for a piece of the action. Amidst this fierce competition, ISL, a global sports management and marketing agency led by the Barcelona natives Marc Segarra and Alex Isern, has emerged as a leader in the industry, helping the biggest names grow their presence in North America.

Beneath the wave that ISL Agency has made in the sports industry is the entrepreneur Marc Segarra, who plays a crucial role in driving the company’s growth and exploring new opportunities. Segarra’s passion for soccer and understanding of the sport runs deep, shaped by a family legacy spanning generations. Hailing from Spain, Segarra was born into a family of soccer players, including his grandfather Joan Segarra, considered “the greatest captain in the history of FC Barcelona”, and his father and brother, who also played for the club, further cementing the family’s reputation.

             Unlike his family, Segarra chose a different route and headed to America in 2011 to pursue a collegiate soccer career at a Division I school. He earned a master’s degree in International Business and led his team to victory in the NCAA Div 1 Big South Championship. After graduating, he realized the potential to establish a soccer company with his best friend and teammate, Alex Isern. Together, they aimed to build a bridge between European and American soccer, giving rise to the ISL Agency.

            With a reputation for excellence and a track record of success, ISL -Multi-faceted- Sports Management and Marketing agency led by Marc Segarra and Alex Isern, continues to make strides toward conquering the sports world. Over the past decade, the two locals from Barcelona, now living in Miami, have managed to carve out a niche in North America’s competitive sports industry by leveraging its work ethic, bold mentality, and unparalleled network. From Project Development to Travel Management, Mediation of Exhibition Soccer Games, Sponsorship Brokerage, and Talent Management, ISL has positioned itself as a one-stop shop for the most prestigious football brands in the world, looking to break into the US market.

        ISL’s trajectory has been nothing but remarkable. Since its inception in 2013, ISL has grown organically, generating substantial revenue across all its projects and clients. Their achievements began with developing and managing the grassroots programs for FC Barcelona in North America in 2015. After working with several other powerful European clubs and leagues, ISL soon established itself as the benchmark for developing international soccer grassroots programs in the US, with over 10,000 participants across all its programs (Camps, Academies, Tournaments, and Talent ID´s). In the coming years, ISL built upon its existing foundation to establish a leading sports travel management branch for American youth soccer players seeking a life-changing experience in Europe. The agency has partnerships with some of the biggest names in the industry, including Manchester City, Real Madrid, Benfica, and FC Barcelona, among others. These partnerships have allowed ISL to offer unmatched travel packages to its clients, making it the go-to agency for anyone looking to learn about the insights of European football through sports tourism.

            As a result of its mastery in helping football brands grow in the largest consumer market on earth, ISL’s started to take steps forward in organizing exhibition games for international soccer clubs. The agency has organized games for some of the top teams in La Liga, MLS, Premier League, Bundesliga, Serie A, and other major leagues. The summer tour of FC Barcelona 2022 was a significant milestone, and ISL played a pivotal role in making it happen. In addition to this tour, ISL concluded the year by organizing more than 20 friendly games globally, positioning the company as the #1 agency on the field. 

           In recent years, ISL has used its network to build a boutique Sponsorship and Endorsement department to help mediate commercial deals between American companies and global icons such as Busquets, Suarez, Marcelo, Dybala, Messi , and others. The agency’s work on the first initial agreements between Messi and Web 3.0 era exemplifies ISL’s unique ability to provide access to companies seeking to invest in the beautiful game. This latest achievement reinforces ISL’s position as a leader in successfully connecting football’s most notorious ip’s and America’s corporate and sports world.

           ISL’s success in such a demanding and competitive sector is a testament to the resilience, hard work, and dedication of its team and founders, Marc Segarra and Alex Isern. The duo has become a referent in the space, cementing its position as the primary representative of international growth opportunities for soccer brands across the Atlantic. What is undeniable is that ISL will have an impotent role to play, with the World Cup 2026 looming around the corner.


Meta Title: ISL and Marc Segarra’s Key Role in Establishing International Soccer Brands in the USA

Meta Keywords: ISL Agency, Marc Segarra, Marc Segarra Entrepreneur

Meta Description: Beneath the wave that ISL Agency has made in the sports industry is the entrepreneur Marc Segarra, who plays a crucial role in driving the company’s growth and exploring new opportunities. Segarra’s passion for soccer and understanding of the sport runs deep, shaped by a family legacy spanning generations.


Company Details

Name: Marc Segarra
Company Name: ISL Agency
Email: people@islagency.com
Website: https://islagency.com/
Country: United States
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